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Synctree partnered with Beachbody to architect and build the OpenFit platform, a video-on-demand service, enhancing user experience and scalability through a new mobile application and backend infrastructure.
Project timeline from start to completion
Technology used for mobile app development
Backend infrastructure for scalability and performance
Beachbody launched OpenFit as a new video-on-demand and e-commerce platform to capture a growing market of health and fitness enthusiasts. Synctree was brought in to architect and build out the service within an ambitious timeline of less than nine months. The goal was to enhance user experience and provide a robust foundation for future growth.
Develop a Video-on-Demand Platform:
Create a Mobile Application:
Enhance User Experience:
Backend Development: Synctree utilized AWS Lambda and DynamoDB to build a scalable backend infrastructure, ensuring high performance and reliability.
Mobile Application Development: A new React Native mobile application was developed, providing users with easy access to video content and fitness programs.
Custom Integration: Advanced tracking and personalization features were integrated to enhance the overall user experience.
Agile Development Process: Synctree adopted an agile development process, ensuring rapid feature deployment and problem-solving.
Security and Compliance: Robust security protocols were implemented to safeguard user data and ensure compliance with industry standards.
Launch and Post-Launch Support: Synctree provided ongoing support, ensuring the platform’s stability and responsiveness to user needs.
Enhanced User Experience: The new platform provided a seamless and engaging user experience, allowing users to easily access video content and fitness programs.
Scalability and Flexibility: The re-architected infrastructure allowed OpenFit to handle rapid growth and adapt to changing market demands.
Successful Integration: The advanced tracking and personalization features enriched the user experience, providing personalized and engaging sessions.
Industry Recognition: The successful launch of the new platform positioned OpenFit as a leader in the health and fitness industry, ready to meet the needs of its expanding audience.
Through its strategic partnership with Synctree, Beachbody successfully launched the OpenFit platform, enhancing user experience and supporting future growth. Synctree’s expertise in technology development and integration was instrumental in delivering a comprehensive solution that drives business success.